Export Council of Australia Administration - National Office
Alina has come to the ECA following a two-year appointment as CEO of the Australian Services Roundtable.
Alina is a lawyer by education and graduated from the University of Tasmania with a combined Economics and Law degree. Alina has more than 23 years’ experience working in diverse sectors, encompassing peak not-for-profit industry bodies in advertising and marketing (Free TV Australia and the Australian Association of National Advertisers), in international trade (the Australian Services Roundtable) and the legal profession (Graydon, Head and Ritchey in Cincinnati, Ohio and Ashurst in Sydney) and industry (Telstra Corporation).
Alina has extensive experience in public policy development and she is an engaged and apolitical advocate who has delivered positive outcomes for industry in highly complex and challenging environments. Alina has a proven track-record in delivering member benefits, and capacity building for small businesses looking to expand internationally. She has lead trade missions for SMEs in key Asian markets and had delivered digital capacity building programs for professional services firms.
Peter O’ByrneChair, National Advisory Board, Export Council of Australia
Adjunct Professor, Faculty of Business and Economics, Macquarie University
Member, advisory boards of International Governance and Performance Research Centre (IGAP), Macquarie University Centre for the Health Economy, and South Asia Forum.
As a professional Company Director, Peter is widely involved in Australia’s commercial engagement around the world at a policy and service delivery level. His board roles have included the Australian Trade Commission (Austrade), the Export Finance and Insurance Corporation (Efic), the NSW Export and Investment Advisory Council, the Australia India Business Council, Australian Hearing Services and Reckitt & Colman subsidiaries across Asia.
Peter’s executive roles have included Managing Director of Austrade, Chief Executive of Australian Hearing Services (including the National Acoustics Library), Regional Director of Reckitt & Colman Asia as well Strategy Director, Reckitt & Colman PLC. He has worked in London, Jakarta and Singapore, as well as Australia.
Angela WrightSkills Development and Content Manager
Angela Wright's role at the ECA is to deliver programmes that will boost skills and knowledge in our industry.
Her work experience in the private sector spans across education, tourism, NGOs, and small business. Most recently she has been working in the development of training programmes for Australian businesses focused on international markets, particularly Asia.
Heath BakerHead of Trade Policy
Since the start of 2017, Heath has been ECA’s head of policy, focused on making it simpler and cheaper for SMEs to do business internationally. Before this he spent four years at Austrade, with roles including manager of trade policy, State Director for NSW and the ACT, and Trade Commissioner in Seoul.
Prior to Austrade, Heath spent four years in the Department of the Prime Minister and Cabinet. Most of this time was in its international policy division, where his focus was medium- to longterm strategic policy advice. Heath also spent 18 months as an intelligence analyst.
Before joining government, Heath spent five years in investment banking, working with Macquarie, JP Morgan Chase and Credit Suisse First Boston.
Heath holds a Bachelor of Economics and a Master of International Studies, both from the University of Sydney.
Honor IosifSpecial Projects & WA State Manager
Honor joined the ECA in 2017 to initially manage the Western Australian Industry & Export Awards program. Since then, her role has grown to include supporting the state’s international trade and business community through the full range of activities and advocacy offered by the Council. Having met many members of this community through the Export Awards program, Honor is inspired by their stories of dedication, innovation and success, and considers it a privilege to be able to support and serve them.
Honor brings to the ECA a diverse mix of expertise, richly spiced with local and international experiences. She holds a Bachelor of Applied Science degree from Curtin University.
Karmen RaiGraphic Designer
Karmen started off as a freelance graphic designer for the Export Council of Australia in 2017. One year later, she happily finds herself officially joining the team with a part time position.
Her role at the ECA sees her working closely with each of the individual departments developing creative solutions for various mediums across digital and print, publications, logo design, various event collateral/branding and more.
On her days off she enjoys tiring herself out with her little toddler, sipping coffee and volunteering for various church activities/organisations.
Kristen MulliganBusiness Development and Membership Manager
Kristen graduated from Macquarie University in April 2013 with a Bachelors of International Studies. During her degree Kristen participated in exchange programs with the University of Geneva, Switzerland and the University of Strasbourg, France. In 2012 Kristen was accepted into the Australian National Internship Program, an applied public policy research internship in Canberra, at the Australian National University. Kristen completed her internship with the Hon. Senator Ursula Stephens, chair of the Senate Standing Committee for Foreign Affairs, Defence and Trade where she undertook a research thesis on the potential sale of Uranium to India upon the request of the Senator. Following her Canberra internship Kristen interned as a researcher with the Export Council of Australia in late 2012 and joined the Council as a Project Manager in August 2013.
Kristina KoprivicaMarketing Manager
Kristina joined the Export Council of Australia in 2015. Her role includes effective management of the marketing, advertising and other promotional activities of the organisation. Additionally, she is overseeing the project management of the Premier’s NSW Export Awards, as well as Export Heroes Awards.
Before joining the ECA, Kristina worked as a project coordinator for a non-profit organisation that focuses on public advocacy in human rights promotion and democratic reform, as well as educating media professionals. Kristina holds a Bachelor Honours degree in journalism from the University of Novi Sad in Serbia.
Niels StrazdinsHead of Research
Niels Strazdins is Head of Research at the Export Council of Australia. He has led the ECA’s research efforts into identifying and accessing international opportunities for Australian businesses since 2015. The ECA’s research involves a mix of primary and secondary research, as well as industry and government engagement to gain insight into first-hand perspectives and experiences.
Niels has accumulated professional experience across a number of industries and countries, including aviation and infrastructure analysis with CAPA Centre for Aviation in Sydney, and corporate banking with HSBC in London. He is a keen observer of international events and is also involved in various regional initiatives to boost engagement between Australia and emerging markets. Niels holds Master’s degrees in International Business and International Relations from Macquarie University, and a Bachelor’s degree in Commerce from York University in his native Toronto.
Richelle WardState Manager Queensland
Richelle joined the Export Council of Australia in April 2014 with more than 10 years’ experience in the field of Corporate Communications. As the State Manager for Queensland she manages the states most prestigious export recognition program The Premier of Queensland’s Export Awards. Richelle also facilitates International Trade Skills education opportunities as part of the Councils key objective.
With a Diploma in Business Marketing and a Degree in Journalism, Richelle has represented one of Australia’s leading online insurance providers as the National Media and Communications Manager. She has also worked for Queensland’s largest electricity distributor Energex, implementing major infrastructure projects with significant community impact throughout South East Queensland. It’s Richelle’s passion for project management that drew her to the Export Council where she enjoys stakeholder and client engagement opportunities across Queensland.
Dee-Ann Prather, Down Under Enterprises International
NSW Women in Global Business Award winner
Member of the ECA
“90% of our business is export based and we are expanding rapidly throughout Asia. As we move into new countries and regions it is important to understand the country, culture and business norms and ECA has helped us do this through their programs. ECA has also helped us improve our shipping and documentation efficiency, especially with the new GHS requirements. Overall, ECA is a wealth of information and knowledge and have always been very helpful when we have specific issues or questions.”Become a Member
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