ECA

AIBS 2018

AIBS 2018 is the fifth and latest edition of the Survey. In addition to AIBS’ core questions, in 2018 we featured two special areas of focus: Latin America and the use of new technology and ecommerce to drive export sales.

Highlights of the 2018 edition include:

  • Future outlook for respondent’s business fundamentals was very strong, leading to positive knock-on effect on employment, with 72% planning to increase headcount in Australia as a result;
  • Four-in five respondents earned international revenue from more than one market, typically four-to-five markets;
  • United States (25%), China (19%), New Zealand (14%), and the United Kingdom (14%) were the most important markets for respondents, by international revenue;
  • Increasing use of digital/mobile technology and online channels was a focus for one-third of respondents, but still some way to go as another third were not planning to do so. 
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Dee-Ann Prather, Down Under Enterprises International
NSW Women in Global Business Award winner
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