Selecting the right international market for your business
Starting out and deciding which market is the right market for your business can seem rather daunting. You need to understand how to select the right market for your business. Marketing starts well before you enter an export market. It starts when you are assessing your capability to service an export business.
The ECA is pleased to launch a new contemporary online, interactive program for companies looking to start their journey of expanding into overseas markets.
Topics covered include:
- Market Analysis & Research
- Market Characteristics
- Market Entry Strategy