The New Be Trade Ready tool is out now to enable Australian exporters to grow in more markets

01.11.2018 Jacqueline Wong

Did you know 1 in 3 Australian businesses with Asian operations make more than 40% of their revenue from Asia? Have you thought about exporting to other international markets? Do you know how to get started? Visit ANZ Be Trade Ready, a digital tool developed in collaboration with the Export Council of Australia, to enable Australian businesses to research, plan and prepare for international expansion.

This is a one-stop-shop where you can create a bespoke international expansion plan by:

  • Exploring your market – discover insights on a range of markets, including New Zealand, China, Singapore, Malaysia, Japan, Korea, Thailand etc. Take advantage of the free trade agreements that Australia has negotiated with the other countries.
  • Assessing your readiness – determine your readiness for international trade and growth in different aspects including finance, operations and marketing.
  • Building your strategy – leverage insights from 1,000 Australian businesses and formulate your export strategy.
On Be Trade Ready, you can also find the 2018 Opportunity Asia report, an annual survey of 1,000 Australian businesses on their views of doing business in Asia. Findings from the survey are combined with case studies and up-do-date industry insights which cover FMCG products, the booming middle class population in Asia and the disruptive impact of ecommerce on retail, logistics and last mile delivery.

Discover the next stage of growth in Asia


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